Color is a powerful thing. In fact, it has the ability to affect individuals’ emotions. Certain colors encourage specific types of behavior in people — nowhere is this more clearly demonstrated than in the workplace. What color have you chosen to decorate your office in? The hue that you surround your employees with may be affecting their job performance more than you know. Certain colors have been know to affect employees’ job performance and productivity, either for better or for worse.Details
We often talk about linear perspective — the way the shape and appearance of an object changes with distance — but the phenomenon known as color perspective is equally important. Also known as “aerial perspective,” it deals with the way that distance and interference from the air alters colors in landscapes, backgrounds, and other elements…Details
Using a particular color to market a product or brand is nothing new — but it’s effectiveness has never been higher. All colors have some sort of symbolism that contribute to traditions, cultures, religions, concepts, superstitions, and feelings. Some of these colors are even thought to stir physical reaction in people. This encourages companies and…Details
Does anyone remember a time before color photographs? When photography began to flourish in the early 1900s, the camera produced only black and white images. However, a desire stirred inside many people, like physicist James Clerk Maxwell, who wrote about the first technique used to color photographs in 1855. Through his work, other photography enthusiasts were able…Details
Look around you. The buildings, the streets, the trees – they all look pretty much the same, day after day, don’t they? So much so, that you probably got to the point where you don’t really notice your surroundings anymore, other than to get from Point A to Point B, or to admire an occasional…Details
If your dream is to show your artwork in a gallery, one of the most common ways to get your foot in the door is to “wow” them with your artist’s packet. What is an artist’s packet? An artist’s packet is the first thing that most galleries will see when you approach them with your…Details
A Closer Look at the Color Red.
Considering color perspective means thinking about the assumptions we make in our art. If a house is red or a tree’s leaves are green, those colors aren’t constant; they change with distance, weather, and the quality of light at a given time of day – all things that an artist needs to think about when painting for realism. www.segmation.comDetails